Survey On Utilization Trends Of Endoscopes And Ultrasound Devices
The client, a leading medical equipment manufacturer, wanted to understand the utilization trends of endoscopes and ultrasound in hospitals, clinics and diagnostic centers across the following region- USA UK Germany APAC Region (India and China) The client was also interested in understanding the adoption trends of Picture Archiving and Communication System (PACS) and Electronic Medical Records (EMR) in the target regions.
We provided following insights based an analysis of the survey Penetration rate of endoscopes and ultrasound devices Utilization trends of endoscopes and ultrasound, By Brand By Specialty (Orthopedic, Gastroenterology, Gynecology, others) By Bed Size (<50, 50-100 and <100) Current unmet needs Adoption rate of PACS and EMR
Primary Research – The utilization trend of endoscopes and ultrasound was analysed by conducting a survey targeting the end users. We conducted over 400 interviews covering hospitals (public and private), clinics and diagnostic centres Physicians, radiologists and technical personnel employed in orthopaedic, gastroenterology, radiology, gynaecology and surgery department were the target respondents for the survey
The survey helped client in demand for these device across various target segments and develop a road map for the appropriate market entry