Global Deepfake AI Market Data 2024, Forecast To 2033

8 Oct, 2024

The deepfake AI market size has grown exponentially in recent years. It will grow from $0.65 billion in 2023 to $0.82 billion in 2024 at a compound annual growth rate (CAGR) of 25.9%. The growth in the historic period can be attributed to the influence on consumer electronics, expansion of digital content creation, growth in virtual reality (VR) and augmented reality (AR), rising demand for entertainment and media content, and increasing accessibility of data and computing power. The deepfake AI market size is expected to see exponential growth in the next few years. It will grow to $2.06 billion in 2028 at a compound annual growth rate (CAGR) of 26.0%. The growth in the forecast period can be attributed to the impact on advertising effectiveness, applications in sports analytics, demand for realistic virtual assistants, demand for synthetic data generation, and applications in cybersecurity and fraud detection. Major trends in the forecast period include advancements in computational photography, integration with smart city initiatives, personalized gaming experiences, technological convergence with other AI technologies, and advancements in voice cloning.

Global Deepfake AI Market Key Driver

The increase in manipulated media has significantly contributed to the growth of deepfake AI technologies. Manipulated content, including digitally altered images and videos, is on the rise due to advancements in AI and machine learning, alongside the widespread use of social media. As per a report by NATO's Strategic Communications Centre of Excellence, inauthentic activity on Instagram remained at 96% in 2021 and 100% in 2022, while on TikTok, it surged from 85% to 97%. This rise in manipulated content is fueling the deepfake AI market's expansion, as such technologies become more pervasive.

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Global Deepfake AI Market Segments

The deepfake ai market covered in this report is segmented –
1) By Type: Voice Deepfake, Image Deepfake, Video Deepfake
2) By Offering: Software, Service
3) By Technology: Generative Adversarial Networks (GANs), Auto Encoders, Recurrent Neural Networks (RNNs), Transformative Models, Natural Language Processing (NLP), Other Technologies
4) By End User: Banking, Financial Services And Insurance (BFSI), Telecommunications, Government, Healthcare, Legal, Media And Entertainment, Retail And Ecommerce, Other End Users
By Geography:The regions covered in the deepfake ai market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain. North America was the largest region in the deepfake AI market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period.

Major Deepfake AI Industry Players

Google LLC, Microsoft Corporation, Amazon Web Services Inc, Intel Corporation, Kairos Technologies, Veritone Inc, Cogito Tech, MyHeritage, Pindrop Security, iProov, D-ID, Gradiant, Paravision, Validsoft, Truepic, HyperVerge, BioID GmbH, DuckDuckGoose AI, Idenfy, Deepware Scanner, Sensity AI, Quantum Integrity

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Deepfake AI Market Overview

Deepfake AI refers to the use of artificial intelligence, particularly deep learning techniques, to create highly realistic but fabricated media content. This technology can manipulate and synthesize visual and audio content to produce videos, images, or audio recordings that appear authentic. Deepfake AI typically involves generative adversarial networks (GANs) or autoencoders to achieve these realistic results, making it challenging to distinguish between real and fake content.

Deepfake AI Global Market Report 2023 provides data on the global deepfake ai market such as market size, growth forecasts, segments and geographies, competitive landscape including leading competitors’ revenues, profiles and market shares. The deepfake ai market report identifies opportunities and strategies based on market trends and leading competitors’ approaches.