Global Matcha Market Growth Rate 2024, Forecast To 2033

8 Mar, 2024

The matcha market rose from $3.48 billion in 2023 to $3.84 billion in 2024, with a 10.3% CAGR, due to popularity and usage diversification. Expected to reach $5.78 billion by 2028, with a 10.7% CAGR, driven by industrialization and health trends. Trends include eco-friendly practices and automation.

Global Matcha Market Key Driver

The matcha market is witnessing growth due to the rising demand for food and beverages. Global sales of food and beverages are expected to reach $857 billion by 2025, driving the consumption of matcha as a versatile ingredient.

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Global Matcha Market Segments

The matcha market covered in this report is segmented –
1) Product:Regular, Flavored
2) Form:Powder, Liquid
3) Grade:Café, Ceremonial, Classic, Culinary
4) Distribution Channel:Hypermarket And Supermarket, Specialty Retail Stores, Online Retail Stores, Other Distribution Channels
5) Application:Regular Tea, Matcha Beverages, Food, Personal Care, Other Applications
By Geography: The countries covered in the matcha market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Italy, Spain, Canada. Asia-Pacific was the largest region in the matcha market in 2023. North America is expected to be the fastest-growing region in the forecast period. The regions covered in the matcha market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa

Major Matcha Industry Players

Nestle S.A.; Unilever PLC; Starbucks Corporation; McCormick and Company Inc.; ITO EN Ltd.; The Hain Celestial Group Inc.; Akira Matcha; The Republic of Tea; Clearspring Ltd.; The AOI Tea Company LLC; Green Foods Corporation; Marukyu-Koyamaen Co. Ltd.; Two Hills Tea; Tea Spot Inc.; Foodchem International Corporation; Tenzo Tea Inc.; Aiya Co. Ltd.; My Matcha Life Products Inc.; Encha Ceremonial Grade; Grace Matcha; Matchaful; Breakaway Matcha; Kettl; Matchaeologist; MatchaBar; MatchaKari.

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Matcha Market Overview

Matcha is a type of powdered green tea that is finely ground from high-quality shade-grown tea leaves that are carefully harvested, steamed, dried, and stone-ground into a fine powder. Matcha is often used to make matcha lattes, beverages, matcha tea, culinary recipes, and personal care products.