Global Wi Fi Analytics Market 2024, Forecast To 2033
27 Feb, 2024
The Wi-Fi analytics market has also seen exponential growth, increasing from $14.7 billion in 2023 to $18.3 billion in 2024, with a 24.5% CAGR. Historical growth is attributed to the proliferation of Wi-Fi-enabled devices, increased internet usage, demand for location-based services, data security concerns, and the popularity of public Wi-Fi hotspots. The forecast predicts further exponential growth, reaching $47.08 billion in 2028, with a 26.6% CAGR. Growth drivers include Wi-Fi 6 standard adoption, integration of Wi-Fi analytics with AI and machine learning, expansion of smart cities initiatives, enhanced Wi-Fi security measures, and increased use of Wi-Fi in IoT devices. Key trends involve Wi-Fi 6 deployment and upgrades, cloud-based Wi-Fi analytics solutions, user experience analytics focus, Wi-Fi analytics in retail and hospitality, and Wi-Fi as a service (WaaS) models.
Global Wi Fi Analytics Market Key Driver
The Wi-Fi analytics market is expanding with the rise in the deployment of Wi-Fi connections globally. With 69% of the world's population actively using the internet and a fourfold increase in Wi-Fi hotspots predicted by Cisco, the growth in Wi-Fi connections supports the demand for Wi-Fi analytics solutions.
Get A Free Sample Of The Global Wi Fi Analytics Market ReportGlobal Wi Fi Analytics Market Segments
The wi-fi analytics market covered in this report is segmented –
1) By Component: Solution, Services
2) By Deployment: Cloud-Based, On-Premise
3) By Application: Wi-Fi Presence Analytics, Wi-Fi Marketing Analytics
4) By Industry Vertical: Retail, Hospitality And Tourism, Sports And Entertainment, Transportation, Healthcare, Other Industry Verticals
By Geography: The regions covered in the template market report are Asia-Pacific, Western Europe, Eastern Europe,North America, South America, Middle East, and Africa. Among these regions.
North America was the largest region in the Wi-Fi analytics market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the wi-fi analytics market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa
Major Wi Fi Analytics Industry Players
Cisco Systems Inc.; Skyfii Limited; Purple Wi-Fi Limited; Fortinet Inc.; Zebra Technologies Corporation; Hughes Network Systems LLC; GoZone WiFi LLC; Aptilo Networks AB; Bloom Intelligence LLC; Cloud4Wi Inc.; Retailnext Inc.; CommScope Holding Company Inc.; Soft Emirates; WeFi; Singapore Telecommunications Limited; SpotOn; Aislelabs Inc.; MetTel Corporation; Extreme Networks Inc.; Yelp Wi-Fi Inc.; Navenio Inc.; Huq Industries Limited; Briteyellow Inc.; Hewlett Packard Enterprise company LP; Zimperium Inc.; Ruckus Networks a Broadcom company; Eleven Software; Flame Analytics Inc.; Guest Networks; WhoFi Networks Inc.; Presence Aware Technologies; Intelligent Automation Inc.
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Wi Fi Analytics Market Overview
The Wi-Fi analytics refer to a set of activities that collect and analyze customer data from Wi-Fi-enabled devices through Wi-Fi access points. Data captured through various Wi-Fi access points, such as smartphones and laptops, is called Wi-Fi Analytics. The data is used to report performance indicators, including customer traffic, dwell time, and churn likelihood, and also to analyze behavioral patterns, locations, demographic data, and digital marketing campaigns, which will help the business to improve operations, enhance marketing trends, and track campaign results.
Wi Fi Analytics Global Market Report 2023 provides data on the global wi fi analytics market such as market size, growth forecasts, segments and geographies, competitive landscape including leading competitors’ revenues, profiles and market shares. The wi fi analytics market report identifies opportunities and strategies based on market trends and leading competitors’ approaches.