Global Connected Television (TV) Market Report 2024

Connected Television (TV) Global Market Report 2024 – By Screen Type (Curved, Flat), By Platform Type (Android, Roku, Other Platforms), By Screen Size (Less Than 30 Inches, 30 Inches To 50 Inches, 50 Inches To 70 Inches, Above 70 Inches), By Distribution Channel (Company Owned Websites, Specialty Stores, Online Retailers, Other Channels), By End Use (Residential, Commercial) – Market Size, Trends, And Global Forecast 2024-2033

Connected Television (TV) Global Market Report 2024

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Connected Television (TV) Market Definition And Segments

Connected television (TV) refers to televisions connected to the internet, allowing users to access a wide range of digital content beyond traditional broadcast or cable channels. These TVs typically utilize internet connectivity to stream video content from various online platforms.

The main screen types of connected television (TV) are curved and flat. Curved televisions (TVs) are televisions with screens that are slightly curved outward, aiming to provide a more immersive viewing experience by enveloping the viewer in the content. They operate through various platforms such as Android, Roku, and others. They are available in a variety of screen sizes, including less than 30 inches, 30 inches to 50 inches, 50 inches to 70 inches, and above 70 inches by various distribution channels include company-owned websites, specialty stores, online retailers, and others for end uses such as residential and commercial.

The connected television (TV) market covered in this report is segmented –

1) By Screen Type: Curved, Flat

2) By Platform Type: Android, Roku, Other Platforms

3) By Screen Size: Less Than 30 Inches, 30 Inches To 50 Inches, 50 Inches To 70 Inches, Above 70 Inches

4) By Distribution Channel: Company Owned Websites, Specialty Stores, Online Retailers, Other Channels

5) By End Use: Residential, Commercial

The connected television (TV) market size has grown rapidly in recent years. It will grow from $13.67 billion in 2023 to $15.53 billion in 2024 at a compound annual growth rate (CAGR) of 13.6%. The growth in the historic period can be attributed to rapidly expanding middle-class population, improving internet infrastructure, increasing popularity of streaming services, growing adoption of smart TVs, rise of over-the-top (OTT) services.

The connected television (TV) market size is expected to see rapid growth in the next few years. It will grow to $26.12 billion in 2028 at a compound annual growth rate (CAGR) of 13.9%. The growth in the forecast period can be attributed to integration of voice assistants, increasing demand for personalized viewing experiences, growing investment in Ad-supported streaming services, growing demand for versatile media access, rapid industrialization and growth in house renovation. Major trends in the forecast period include advancements in display technology, demand for versatile media access via smart devices, use of artificial intelligence and machine learning in connected TVs, use of blockchain technology in Connected TVs, use of cloud-based services in connected TVs.

Enhanced Viewing Experience Of OTT Content Drives Connected TV Market Growth

The rising demand for over-the-top (OTT) content is expected to propel the growth of the connected TV market going forward. Over-the-top (OTT) content refers to audio, video, and other media content delivered directly to users, bypassing traditional distribution channels such as cable or satellite television providers. The demand for over-the-top (OTT) content is increasing due to consumer demand for flexibility and convenience, the proliferation of smart devices and high-speed internet, and the expansion of streaming platforms. Connected TV provides an integrated platform for accessing a wide range of streaming services and content without additional devices or subscriptions. For instance, in August 2021, according to a report by the Office of Communications (Ofcom), a UK-based government regulator, UK homes having subscriptions to video-on-demand (SVoD) services such as Netflix and Disney+ increased from 60% in 2021 to 67% in 2022. Therefore, the rising demand for an enhanced viewing experience of over-the-top (OTT) content is driving the growth of the connected television (TV) market.

Major companies operating in the connected television (TV) market report are Apple Inc.; Samsung Electronics Co. Ltd.; Sony Corporation; Hitachi Ltd.; LG Electronics Inc.; Panasonic Corporation; Haier Group; Xiaomi Corporation; Toshiba Corporation; Koninklijke Philips N.V.; Sharp Corporation; TCL Technology Group Corporation; Westinghouse Electric Corporation; Hisense Visual Technology Co Ltd; Konka Group Co. Ltd.; JVC Kenwood Corporation; Vizio Inc.; OnePlus Technology (Shenzhen) Co. Ltd.; Bang & Olufsen A/S; Skyworth Digital Holdings Limited; Element Electronics Corporation; Pioneer Corporation; Insignia Systems Inc.; Sansui Electric Co. Ltd.; Leshi Internet Information & Technology Corp. Beijing

Technologically Advanced Products Driving Growth Of Connected TV Market

Major companies operating in the connected television (TV) market are developing AI-integrated features TV, to gain a competitive edge in the market. AI-integrated features TV refers to televisions that incorporate artificial intelligence (AI) technology to enhance various aspects of the viewing experience. For instance, in April 2022, Samsung, a South Korea-based electronic company, launched Samsung's Neo QLED 8K TV series, which has advanced features such as Mini LED backlighting technology, AI-powered upscaling, and integrated smart home control. The Neural Quantum Processor 8K with Real Depth Enhancer uses AI-based deep learning to identify and improve objects to generate three-dimensional depth. It provides consumers unparalleled picture quality, advanced upscaling capabilities, and seamless integration with smart home devices.

AppLovin Enhances Growth With Acquisition Of Wurl

In August 2023, AppLovin Corporation, a US-based mobile marketing platform company, acquired Wurl for $430 million. Through this acquisition, AppLovin plans to expand its technological footprint beyond mobile devices by concentrating on introducing performance marketing to the connected TV (CTV) domain. Wurl is a US-based content distribution and monetization solutions provider for connected TV.

Asia-Pacific was the largest region in the connected television (TV) market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the connected television (TV) market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The countries covered in the connected television (TV) market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The connected television (TV) market consists of revenues earned by entities by providing services such as content streaming services, advertising services, content discovery and recommendation services and interactive TV services. The market value includes the value of related goods sold by the service provider or included within the service offering. The connected TV market also includes sales of processors, networking hardware, ethernet ports, Wi-Fi modules, and Bluetooth connectivity and audio hardware. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

The connected television (TV) market research report is one of a series of new reports from The Business Research Company that provides connected television (TV) market statistics, including connected television (TV) industry global market size, regional shares, competitors with a connected television (TV) market share, detailed connected television (TV) market segments, market trends and opportunities, and any further data you may need to thrive in the connected television (TV) industry. This connected television (TV) market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

Connected Television (TV) Market Report Scope
Report AttributeDetails
Market Size Value In 2024 $15.53 billion
Revenue Forecast In 2033 $26.12 billion
Growth Rate CAGR of 13.9% from 2024 to 2033
Base Year For Estimation 2023
Actual Estimates/Historical Data 2018-2023
Forecast Period 2024 - 2028 - 2033
Market Representation Revenue in USD Billion and CAGR from 2024 to 2033
Segments Covered 1) By Screen Type: Curved, Flat
2) Platform Type: Android, Roku, Other Platforms
3) Screen Size: Less Than 30 Inches, 30 Inches To 50 Inches, 50 Inches To 70 Inches, Above 70 Inches
4) Distribution Channel: Company Owned Websites, Specialty Stores, Online Retailers, Other Channels
5) End Use: Residential, Commercial
Regional Scope Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Country Scope Australia; China; India; Indonesia; Japan; South Korea; Bangladesh; Thailand; Vietnam; Malaysia; Singapore; Philippines; Hong Kong; New Zealand; USA; Canada; Mexico; Brazil; Chile; Argentina; Colombia; Peru; France; Germany; UK; Austria; Belgium; Denmark; Finland; Ireland; Italy; Netherlands; Norway; Portugal; Spain; Sweden; Switzerland; Russia; Czech Republic; Poland; Romania; Ukraine; Saudi Arabia; Israel; Iran; Turkey; UAE; Egypt; Nigeria; South Africa
Key Companies Profiled Apple Inc.; Samsung Electronics Co. Ltd.; Sony Corporation; Hitachi Ltd.; LG Electronics Inc.; Panasonic Corporation; Haier Group; Xiaomi Corporation; Toshiba Corporation; Koninklijke Philips N.V.; Sharp Corporation; TCL Technology Group Corporation; Westinghouse Electric Corporation; Hisense Visual Technology Co Ltd; Konka Group Co. Ltd.; JVC Kenwood Corporation; Vizio Inc.; OnePlus Technology (Shenzhen) Co. Ltd.; Bang & Olufsen A/S; Skyworth Digital Holdings Limited; Element Electronics Corporation; Pioneer Corporation; Insignia Systems Inc.; Sansui Electric Co. Ltd.; Leshi Internet Information & Technology Corp. Beijing
Customization ScopeRequest for Sample
Pricing And Purchase OptionsExplore Purchase Options

    Table Of Contents

    1. Executive Summary

    2. Connected Television (TV) Market Characteristics

    3. Connected Television (TV) Market Trends And Strategies

    4. Connected Television (TV) Market - Macro Economic Scenario

    4.1. Impact Of High Inflation On The Market

    4.2. Ukraine-Russia War Impact On The Market

    4.3. COVID-19 Impact On The Market

    5. Global Connected Television (TV) Market Size and Growth

    5.1. Global Connected Television (TV) Market Drivers and Restraints

    5.1.1. Drivers Of The Market

    5.1.2. Restraints Of The Market

    5.2. Global Connected Television (TV) Historic Market Size and Growth, 2018 - 2023, Value ($ Billion)

    5.3. Global Connected Television (TV) Forecast Market Size and Growth, 2023 - 2028, 2033F, Value ($ Billion)

    6. Connected Television (TV) Market Segmentation

    6.1. Global Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    Curved

    Flat

    6.2. Global Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    Android

    Roku

    Other Platforms

    6.3. Global Connected Television (TV) Market, Segmentation By Screen Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    Less Than 30 Inches

    30 Inches To 50 Inches

    50 Inches To 70 Inches

    Above 70 Inches

    6.4. Global Connected Television (TV) Market, Segmentation By Distribution Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    Company Owned Websites

    Specialty Stores

    Online Retailers

    Other Channels

    6.5. Global Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    Residential

    Commercial

    7. Connected Television (TV) Market Regional And Country Analysis

    7.1. Global Connected Television (TV) Market, Split By Region, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    7.2. Global Connected Television (TV) Market, Split By Country, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    8. Asia-Pacific Connected Television (TV) Market

    8.1. Asia-Pacific Connected Television (TV) Market Overview

    Region Information, Impact Of COVID-19, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies

    8.2. Asia-Pacific Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    8.3. Asia-Pacific Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    8.4. Asia-Pacific Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    9. China Connected Television (TV) Market

    9.1. China Connected Television (TV) Market Overview

    9.2. China Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion

    9.3. China Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion

    9.4. China Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion

    10. India Connected Television (TV) Market

    10.1. India Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    10.2. India Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    10.3. India Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    11. Japan Connected Television (TV) Market

    11.1. Japan Connected Television (TV) Market Overview

    11.2. Japan Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    11.3. Japan Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    11.4. Japan Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    12. Australia Connected Television (TV) Market

    12.1. Australia Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    12.2. Australia Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    12.3. Australia Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    13. Indonesia Connected Television (TV) Market

    13.1. Indonesia Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    13.2. Indonesia Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    13.3. Indonesia Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    14. South Korea Connected Television (TV) Market

    14.1. South Korea Connected Television (TV) Market Overview

    14.2. South Korea Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    14.3. South Korea Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    14.4. South Korea Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    15. Western Europe Connected Television (TV) Market

    15.1. Western Europe Connected Television (TV) Market Overview

    15.2. Western Europe Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    15.3. Western Europe Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    15.4. Western Europe Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    16. UK Connected Television (TV) Market

    16.1. UK Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    16.2. UK Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    16.3. UK Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    17. Germany Connected Television (TV) Market

    17.1. Germany Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    17.2. Germany Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    17.3. Germany Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    18. France Connected Television (TV) Market

    18.1. France Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    18.2. France Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    18.3. France Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    19. Italy Connected Television (TV) Market

    19.1. Italy Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    19.2. Italy Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    19.3. Italy Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    20. Spain Connected Television (TV) Market

    20.1. Spain Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    20.2. Spain Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    20.3. Spain Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    21. Eastern Europe Connected Television (TV) Market

    21.1. Eastern Europe Connected Television (TV) Market Overview

    21.2. Eastern Europe Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    21.3. Eastern Europe Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    21.4. Eastern Europe Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    22. Russia Connected Television (TV) Market

    22.1. Russia Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    22.2. Russia Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    22.3. Russia Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    23. North America Connected Television (TV) Market

    23.1. North America Connected Television (TV) Market Overview

    23.2. North America Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    23.3. North America Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    23.4. North America Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    24. USA Connected Television (TV) Market

    24.1. USA Connected Television (TV) Market Overview

    24.2. USA Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    24.3. USA Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    24.4. USA Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    25. Canada Connected Television (TV) Market

    25.1. Canada Connected Television (TV) Market Overview

    25.2. Canada Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    25.3. Canada Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    25.4. Canada Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    26. South America Connected Television (TV) Market

    26.1. South America Connected Television (TV) Market Overview

    26.2. South America Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    26.3. South America Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    26.4. South America Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    27. Brazil Connected Television (TV) Market

    27.1. Brazil Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    27.2. Brazil Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    27.3. Brazil Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    28. Middle East Connected Television (TV) Market

    28.1. Middle East Connected Television (TV) Market Overview

    28.2. Middle East Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    28.3. Middle East Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    28.4. Middle East Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    29. Africa Connected Television (TV) Market

    29.1. Africa Connected Television (TV) Market Overview

    29.2. Africa Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    29.3. Africa Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    29.4. Africa Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

    30. Connected Television (TV) Market Competitive Landscape And Company Profiles

    30.1. Connected Television (TV) Market Competitive Landscape

    30.2. Connected Television (TV) Market Company Profiles

    30.2.1. Apple Inc.

    30.2.1.1. Overview

    30.2.1.2. Products and Services

    30.2.1.3. Strategy

    30.2.1.4. Financial Performance

    30.2.2. Samsung Electronics Co. Ltd.

    30.2.2.1. Overview

    30.2.2.2. Products and Services

    30.2.2.3. Strategy

    30.2.2.4. Financial Performance

    30.2.3. Sony Corporation

    30.2.3.1. Overview

    30.2.3.2. Products and Services

    30.2.3.3. Strategy

    30.2.3.4. Financial Performance

    30.2.4. Hitachi Ltd.

    30.2.4.1. Overview

    30.2.4.2. Products and Services

    30.2.4.3. Strategy

    30.2.4.4. Financial Performance

    30.2.5. LG Electronics Inc.

    30.2.5.1. Overview

    30.2.5.2. Products and Services

    30.2.5.3. Strategy

    30.2.5.4. Financial Performance

    31. Connected Television (TV) Market Other Major And Innovative Companies

    31.1. Panasonic Corporation

    31.2. Haier Group

    31.3. Xiaomi Corporation

    31.4. Toshiba Corporation

    31.5. Koninklijke Philips N.V.

    31.6. Sharp Corporation

    31.7. TCL Technology Group Corporation

    31.8. Westinghouse Electric Corporation

    31.9. Hisense Visual Technology Co Ltd

    31.10. Konka Group Co. Ltd.

    31.11. JVC Kenwood Corporation

    31.12. Vizio Inc.

    31.13. OnePlus Technology (Shenzhen) Co. Ltd.

    31.14. Bang & Olufsen A/S

    31.15. Skyworth Digital Holdings Limited

    32. Global Connected Television (TV) Market Competitive Benchmarking

    33. Global Connected Television (TV) Market Competitive Dashboard

    34. Key Mergers And Acquisitions In The Connected Television (TV) Market

    35. Connected Television (TV) Market Future Outlook and Potential Analysis

    35.1 Connected Television (TV) Market In 2028 - Countries Offering Most New Opportunities

    35.2 Connected Television (TV) Market In 2028 - Segments Offering Most New Opportunities

    35.3 Connected Television (TV) Market In 2028 - Growth Strategies

    35.3.1 Market Trend Based Strategies

    35.3.2 Competitor Strategies

    36. Appendix

    36.1. Abbreviations

    36.2. Currencies

    36.3. Historic And Forecast Inflation Rates

    36.4. Research Inquiries

    36.5. The Business Research Company

    36.6. Copyright And Disclaimer

List Of Tables

    Table 1: Global Historic Market Growth, 2018-2023, $ Billion
  • Table 2: Global Forecast Market Growth, 2023-2028F, 2033F, $ Billion
  • Table 3: Global Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 4: Global Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 5: Global Connected Television (TV) Market, Segmentation By Screen Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 6: Global Connected Television (TV) Market, Segmentation By Distribution Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 7: Global Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 8: Global Connected Television (TV) Market, Split By Region, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 9: Global Connected Television (TV) Market, Split By Country, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 10: Asia-Pacific, Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 11: Asia-Pacific, Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 12: Asia-Pacific, Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 13: China, Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 14: China, Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 15: China, Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 16: India, Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 17: India, Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 18: India, Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 19: Japan, Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 20: Japan, Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 21: Japan, Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 22: Australia, Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 23: Australia, Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 24: Australia, Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 25: Indonesia, Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 26: Indonesia, Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 27: Indonesia, Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 28: South Korea, Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 29: South Korea, Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 30: South Korea, Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 31: Western Europe, Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 32: Western Europe, Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 33: Western Europe, Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 34: UK, Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 35: UK, Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 36: UK, Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 37: Germany, Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 38: Germany, Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 39: Germany, Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 40: France, Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 41: France, Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 42: France, Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 43: Italy, Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 44: Italy, Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 45: Italy, Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 46: Spain, Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 47: Spain, Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 48: Spain, Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 49: Eastern Europe, Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 50: Eastern Europe, Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 51: Eastern Europe, Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 52: Russia, Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 53: Russia, Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 54: Russia, Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 55: North America, Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 56: North America, Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 57: North America, Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 58: USA, Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 59: USA, Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 60: USA, Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 61: Canada, Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 62: Canada, Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 63: Canada, Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 64: South America, Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 65: South America, Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 66: South America, Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 67: Brazil, Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 68: Brazil, Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 69: Brazil, Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 70: Middle East, Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 71: Middle East, Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 72: Middle East, Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 73: Africa, Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 74: Africa, Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 75: Africa, Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Table 76: Apple Inc. Financial Performance
  • Table 77: Samsung Electronics Co. Ltd. Financial Performance
  • Table 78: Sony Corporation Financial Performance
  • Table 79: Hitachi Ltd. Financial Performance
  • Table 80: LG Electronics Inc. Financial Performance

List Of Figures

    Figure 1: Global Historic Market Growth, 2018-2023, $ Billion
  • Figure 2: Global Forecast Market Growth, 2023-2028F, 2033F, $ Billion
  • Figure 3: Global Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 4: Global Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 5: Global Connected Television (TV) Market, Segmentation By Screen Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 6: Global Connected Television (TV) Market, Segmentation By Distribution Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 7: Global Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 8: Global Connected Television (TV) Market, Split By Region, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 9: Global Connected Television (TV) Market, Split By Country, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 10: Asia-Pacific, Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 11: Asia-Pacific, Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 12: Asia-Pacific, Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 13: China, Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 14: China, Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 15: China, Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 16: India, Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 17: India, Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 18: India, Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 19: Japan, Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 20: Japan, Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 21: Japan, Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 22: Australia, Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 23: Australia, Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 24: Australia, Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 25: Indonesia, Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 26: Indonesia, Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 27: Indonesia, Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 28: South Korea, Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 29: South Korea, Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 30: South Korea, Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 31: Western Europe, Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 32: Western Europe, Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 33: Western Europe, Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 34: UK, Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 35: UK, Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 36: UK, Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 37: Germany, Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 38: Germany, Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 39: Germany, Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 40: France, Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 41: France, Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 42: France, Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 43: Italy, Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 44: Italy, Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 45: Italy, Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 46: Spain, Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 47: Spain, Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 48: Spain, Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 49: Eastern Europe, Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 50: Eastern Europe, Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 51: Eastern Europe, Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 52: Russia, Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 53: Russia, Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 54: Russia, Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 55: North America, Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 56: North America, Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 57: North America, Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 58: USA, Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 59: USA, Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 60: USA, Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 61: Canada, Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 62: Canada, Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 63: Canada, Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 64: South America, Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 65: South America, Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 66: South America, Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 67: Brazil, Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 68: Brazil, Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 69: Brazil, Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 70: Middle East, Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 71: Middle East, Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 72: Middle East, Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 73: Africa, Connected Television (TV) Market, Segmentation By Screen Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 74: Africa, Connected Television (TV) Market, Segmentation By Platform Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 75: Africa, Connected Television (TV) Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Figure 76: Apple Inc. Financial Performance
  • Figure 77: Samsung Electronics Co. Ltd. Financial Performance
  • Figure 78: Sony Corporation Financial Performance
  • Figure 79: Hitachi Ltd. Financial Performance
  • Figure 80: LG Electronics Inc. Financial Performance
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Frequently Asked Questions

What is the definition of the connected television (TV) market?

Connected television (TV) refers to televisions connected to the internet, allowing users to access a wide range of digital content beyond traditional broadcast or cable channels. These TVs typically utilize internet connectivity to stream video content from various online platforms. For further insights on the connected television (TV) market, request a sample here

How will the connected television (TV) market drivers and restraints affect the connected television (TV) market dynamics? What forces will shape the connected television (TV) industry going forward?

The connected television (TV) market major growth driver - Enhanced Viewing Experience Of OTT Content Drives Connected TV Market Growth. For further insights on the connected television (TV) market, request a sample here

What is the forecast market size or the forecast market value of the connected television (TV) market?

The connected television (TV) market size has grown rapidly in recent years. It will grow from $13.67 billion in 2023 to $15.53 billion in 2024 at a compound annual growth rate (CAGR) of 13.6%. The growth in the historic period can be attributed to rapidly expanding middle-class population, improving internet infrastructure, increasing popularity of streaming services, growing adoption of smart TVs, rise of over-the-top (OTT) services. The connected television (TV) market size is expected to see rapid growth in the next few years. It will grow to $26.12 billion in 2028 at a compound annual growth rate (CAGR) of 13.9%. The growth in the forecast period can be attributed to integration of voice assistants, increasing demand for personalized viewing experiences, growing investment in Ad-supported streaming services, growing demand for versatile media access, rapid industrialization and growth in house renovation. Major trends in the forecast period include advancements in display technology, demand for versatile media access via smart devices, use of artificial intelligence and machine learning in connected TVs , use of blockchain technology in Connected TVs, use of cloud-based services in connected TVs. For further insights on the connected television (TV) market, request a sample here

How is the connected television (TV) market segmented?

The connected television (TV) market is segmented
1) By Screen Type: Curved, Flat
2) By Platform Type: Android, Roku, Other Platforms
3) By Screen Size: Less Than 30 Inches, 30 Inches To 50 Inches, 50 Inches To 70 Inches, Above 70 Inches
4) By Distribution Channel: Company Owned Websites, Specialty Stores, Online Retailers, Other Channels
5) By End Use: Residential, CommercialFor further insights on the connected television (TV) market,
request a sample here

Which region has the largest share of the connected television (TV) market? What are the other regions covered in the report?

Asia-Pacific was the largest region in the connected television (TV) market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the connected television (TV) market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. For further insights on the connected television (TV) market, request a sample here.

Who are the major players in the connected television (TV) market?

Major companies operating in the connected television (TV) market report are Apple Inc., Samsung Electronics Co. Ltd., Sony Corporation, Hitachi Ltd., LG Electronics Inc., Panasonic Corporation, Haier Group, Xiaomi Corporation, Toshiba Corporation, Koninklijke Philips N.V., Sharp Corporation, TCL Technology Group Corporation, Westinghouse Electric Corporation, Hisense Visual Technology Co Ltd, Konka Group Co. Ltd., JVC Kenwood Corporation, Vizio Inc., OnePlus Technology (Shenzhen) Co. Ltd., Bang & Olufsen A/S, Skyworth Digital Holdings Limited, Element Electronics Corporation, Pioneer Corporation, Insignia Systems Inc., Sansui Electric Co. Ltd., Leshi Internet Information & Technology Corp. Beijing For further insights on the connected television (TV) market, request a sample here.

What are the key trends in the connected television (TV) market?

Major trend in the connected television (TV) market - Technologically Advanced Products Driving Growth Of Connected TV Market. For further insights on the connected television (TV) market, request a sample here.

What are the major opportunities in the connected television (TV) market? What are the strategies for the connected television (TV) market?

For detailed insights on the major opportunities and strategies in the connected television (TV) market, request a sample here.

How does the connected television (TV) market relate to the overall economy and other similar markets?

For detailed insights on connected television (TV) market's relation to the overall economy and other similar markets, request a sample here.

What are the latest mergers and acquisitions in the connected television (TV) industry?

For detailed insights on the mergers and acquisitions in the connected television (TV) industry, request a sample here.

What are the key dynamics influencing the connected television (TV) market growth? SWOT analysis of the connected television (TV) market.

For detailed insights on the key dynamics influencing the connected television (TV) market growth and SWOT analysis of the connected television (TV) industry, request a sample here.